Title:
IDENTIFYING POTENTIALS OF PROCESSED MARINE PRODUCTS AND MARINE BASED INDUSTRY AS STRATEGY TO EMPOWER LOCAL COMMUNITY IN COASTAL REGION OF SUMBAWA, INDONESIA

Authors:
Zulkieflimansyah; Muhammad Nurjihadi; Rudi Masniadi; Diah Anggeraini Hasri; Fitriah Permata Cita, Indonesia

Abstract:

The purpose of this study is to identify which processed marine products have more potentials to be developed as marine based industry in Sumbawa’s coastal region. The identified product would be chosen to create empowerment program in the coastal region of Sumbawa. Analytical Hierarchy Process (AHP) is used as tool of analysis in identifying the potentials of those processed marine products. Respondents in this study consist of experts that are responsible to develop criteria of potentials as well as to weight such criteria. On the other hand, the common respondents that are selected from the local coastal society members of Sumbawa are needed to identify alternatives of processed marine products as well as to weight the alternatives for each criteria. The result of the study indicates that the Cooked Crab Product is considered to have highest potentials to be developed as marine based industry in Sumbawa’s coastal region. Therefore, the empowerment program that is going to be implemented in Sumbawa should focus on developing the cooked crab product as marine based industry.