Title:
ANALYSIS ON BUSINESS PROCESS REENGINEERING PERFORMANCE OF RUMAH PANGAN KITA PERUM BULOG

Authors:
Sri Istiqamah, Ahmad Hidayat Sutawidjaya, Indonesia

Abstract:

This article discusses the institutional changes at Perum BULOG (BULOG) through an approach of Business Process Reengineering (BPR) following the effectiveness of the transformation policy of the Prosperous Rice (Beras Sejahtera) (Rastra) program into Non-Cash Food Aid (Bantuan Pangan Non-Tunai) (BPNT) during the period of 2016-2019. The impact of the policy made BULOG in a position of losing its entire revenues from its captive market. Therefore, it is necessary to find the substitute for revenue streams of the Rastra program by increasing the growth of BULOG’s commercial market through BPR. Its implementation is carried out through the program of Rumah Pangan Kita (RPK), which is one of BULOG’s distribution channels through its fostered partners. This article analyzes the impacts of the institutional changes through BPR on the operational performance and also analyzes the BPR performance on the service quality so that the RPK program can become a new revenue driver for BULOG. The research result showed a positive change in operational performance in the commercial sector. The BPR performance has a significance which is categorized quite strong against the operational performance and the service quality. Findings of observations and interviews showed that the BPR performance still needs to be improved. Its policy implementation is often weak at the operational level. Its weakness is more like a tug of war of the interests among BULOG own stakeholders. The attitude of the government as a regulator is very much required to consolidate the institutional changes at BULOG.