Title:
MANAGING PEOPLE IN PROTECTING THE ENVIRONMENT THROUGH CSR PROGRAM

Authors:
Budi Eko Soetjipto, Puji Handayati, Fredy DwiPrasetyo, Indonesia

Abstract:

The research objectives are (1) to identify stakeholders involved in the protection and rescue program in Banyu Langseh hill whose funding is assisted through CSR programs. (2) to describe stakeholder responses to the program. This research is a qualitative descriptive study. The type of research is case study. The research location is at Boto Village, Tuban Regency. The data collection were carried out by interviewing, observing and collecting relevant CSR documents. The results of the study show that plantations have been carried out with relevant stakeholders. These stakeholders are Operation Head of PT. Pertamina (Persero) of Tuban gas Station, Mangrove Center Foundation, Head of Semanding Sub-District,  Head of Tourism Office, Youth and Sports, Head of the Department of Environment, Tuban Regency, Head of Boto Village, Pokdarwis Bakti Lestari Group, and the surrounding communities. The activity is to educate good citizens, companies, to always do plantations and take care of lying lanes to keep them green. Besides,  there is also a capacity to be an alternative environment-based tourism (ecotourism) in Tuban Regency. In the future, Banyu Langseh will be able to be a education place for adiwiyata school on planting and caring for trees in the area, old fields and water absorbers, as well as improving the standard of living in Boto village and its surroundings.