Title:
Pager Mangkok as Manifestation of Corporate Social Responsibility

Authors:
Erniyawati Mustaqomah, Falikhatun, Indonesia

Abstract:

This study seeks to investigate the integration of the Pager Mangkok philosophy with Javanese culture, specifically Tepo Seliro, and examine the influence of Chinese cultural values (Guanxi and Ren) and religious teachings on corporate social responsibility (CSR) behavior among micro, small, and medium-sized enterprises (MSMEs). The study also aims to assess the implementation of this philosophy in CSR activities by Javanese and Chinese MSMEs, and identify the benefits and challenges associated with its application. To achieve this, a qualitative approach with a critical case study strategy is employed, involving in-depth interviews with MSME operators selected through purposive sampling based on ethnic background and participation in sharing activities. Secondary data from books, articles, and news, as well as insights from cultural and religious experts on Tepo Seliro, Guanxi, and Ren, and Toron, are also utilized. Furthermore, a theoretical interpretive approach is used to explore how MSMEs internalize the Pager Mangkok philosophy in CSR practices. The findings indicate that CSR grounded in the Pager Mangkok philosophy incorporates religious values, ethnic traditions, and social norms, such as Tepo Seliro, Toron, Guanxi, Ren, Shodaqoh, and community donation. These practices foster harmonious relationships, enhance business reputation, and create opportunities for economic welfare. However, challenges include funding limitations, low awareness, differing priorities, and reliance on seasonal moments like Ramadan. This research has the limitation of not comprehensively exploring ethnic culture, which serves as a guideline for behavior in society. Additionally, local customs can vary across regions, and this research provides a practical guide for future studies.

DOI: https://doi.org/10.51505/IJEBMR.2025.9125