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Abstract: The final stage of this research activity has the urgency of forming independent leading social entrepreneurs in higher education institutions so as to produce graduates who are qualified, competitive and able to create innovations and creations. The general objective of the activity is to develop Eco-Green project learning tools through social entrepreneurial activities based on local wisdom values. This model is expected to be able to serve as social entrepreneurship learning material for students which leads to the creation of excellent graduates in the future. In the early stages of research, a description of the values of local wisdom that can be applied in the creation of an eco-green learning model for social entrepreneurship projects for students was carried out. Participatory action research activities are expected to become mini-theories as a basis for model testing and needs analysis in developing a social enterprise eco-green project learning model in the second year completely. The conceptual model proposes that the elaboration of social entrepreneurship eco-green project learning materials as a trigger for student entrepreneurial motivation can be influenced by the variables of religiosity, subjective norms and self-efficacy with local wisdom values as moderators. The final stage of the activity is expected to form a proven conceptual model and to realize the teaching materials for the eco-green social entrepreneurship project based on local wisdom values that have been tested for validity and reliability and experiment research for the future.DOI: https://doi.org/10.51505/IJEBMR.2023.7702
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